Interview: Clutch Delivery
By Amanda Hart
Illustration by Blake Jones
How many times have you been sitting around with friends sharing some beers and wished that not only was there a beer fairy to replenish your stash but also one that would bring you some food? Well, wishing is now a thing of the past. Allow me to introduce Liam Musgrove and his genius business adventure, Clutch Delivery.
What is Clutch Delivery?
Clutch Delivery is the go-between for people that want to travel less and [still get] the things that they need. Anyone can send us a shopping list and Clutch Delivery will do it all just shy of cooking what meal we gathered ingredients for.
If you’re skipping the kitchen, food from one (or multiple) of 80 restaurants we list on our website can be delivered in less than an hour. We can even get prescriptions from pharmacies (grocery stores and CVS say it’s a go, but Walgreens is iffy. They fear their corporate backlash, though it is perfectly legal.)
The above errands will probably be our largest market. Our last priority is traditional courier transport, which is primarily for legal documents. Transport in need calls for a sustainable deed.
What prompted you to start such a service in Houston, especially around The Montrose and Midtown areas?
Friends of mine from other U.S. metropolises have these companies supporting their sustainable lifestyles, and I thought it was time that Houston should advance to their level. In those places, there are eight to a dozen riders each day doing what they love and earning a living at it. These are homegrown, independent, rider-owned enterprises. They get so busy that some riders deliver only one week out of each month. Can we not match that paradise?
Bike cargo delivery should get huge especially with respect to feeding people that find convenience to be paramount. Our potential customers go to Grubhub.com, Eat24.com and the like all too often (these are not locally-owned mom-and-pops. They are multi-million dollar corporate conglomerates from Chicago and the Northeast) only to let some driver add five to six miles of carbon emissions to our atmosphere. It would be better to support our neighborhood’s cyclists by paying them to ride.
Because Houston is the epicenter of America’s energy expenditure, there are not enough possibilities to enjoy life here being car free. By getting people to earn money cycling, I can make people’s days less stressful, more relaxing, and equally vibrant and luxurious. It is an added bonus that each drop we make erases those miles driven by a car.
Do you have plans to expand to the Heights anytime soon?
That is a milestone that I would love to cross. It’s just that going from Aladdin in the heart of Montrose to Love Park off Herkimer and W 13th is eight miles round trip for one drop. Around here, eight miles gets three or four deliveries accomplished. Also, I am less familiar with Heights restaurants and hotspots. I might ask for another brave rider to lead that development campaign so that service around here will not slack.
Is there anything you won’t deliver?
I was never inspired to offer dry cleaning delivery. Aside from the impossibility of fitting starched shirts, slacks, and whatever else they wash into a backpack, I never liked the smell. It’s neither a dirty, earthy, natural smell of the outdoors, nor is it that appetizing aroma of Chapultepec’s eggchiladas (cheese enchiladas covered with gravy, two sunny-side eggs, and a side of rice — my favorite) or Mai’s garlic tofu at 3 a.m. Plus, we ride to remind people how to relax, not to send them back to work.
How do people contact you to take you up on this kick ass service?
For the moment, there is one line that is open from Thursday at 5 p.m. until Sunday at 1 p.m. It will get you a delivery at any time within that range. If you wrangle a job out of us during our off days, we will add a “late-night” fee to it.
The hardest part is deciding how much food, or other items, you need and from where (we list 80 restaurants, convenience stores, grocery stores—delivery from retail and bookstores is a possibility, but no libraries).
Once you’ve handled that, call or text us to see when we can help you. At this point, you should know when we can make it to that restaurant or when we will be able to shop (at most 30 minutes from your call), and what that fee will be.
After lining us up, if you wanted food, you should call the restaurant with that order. Clutch Delivery handles the rest: pickup, payment, and transport in a timely manner.
What delivery potentials excite you the most?
What excites me the most:
Helping people get past their crudest weekend morning with donut/kolache/mimosa combos during brunch.
Bringing Midtown’s banh mi and pho to the masses and with no delivery minimum, you could get three Cali or Les Givral’s sandwiches to Upper Kirby for just 15 bucks.
Getting food trucks to join up and accept call-in orders.
Visit http://www.clutchdelivery.com to learn more. Check out the delivery map posted below…